Blockchain in

entertainment 
media & advertising

Increase trust, transparency, enable fair commerce, control and audit digital transactions while creating new business opportunities in media, advertising, and entertainment with...

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BLOCK HEADSBlockChain Interface.

How BLOCK HEADS ITN Blockchain Media Platform is transforming online ad buying, online tickets, rights management, content delivery, and much more...

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Digital media has changed the world for consumers, artists and brands , yet major business problems persist. The U.S. economy loses $12.5 billion in total output each year from online music theft. Fraud rates for digital tickets are twice those for printed ones. And online advertising fraud costs companies at least $19 billion annually.

62%

...of surveyed Media & Entertainment executives say partnering with media supply chain partners is “somewhat” to “very important” to move forward with blockchain technology at commercial scale.

ON-LINE TICKET BUYING

Blockchain is improving online transparency and facilitating secure transactions across a number of industries, including film, concerts, theatrical entertainment, and digital advertising.
 
BLOCK HEADS blockchain-based system has the potential to revolutionize ticketing, not only by reducing fees and eliminating fraud, but by turning it into a vehicle for more dynamic and personalized relationships between venues, artists, producers, and fans.

FILM PRODUCTION  & 
MONETIZATION

From film studios to mass communications companies, entertainment content creators invest vast sums of money in the television programs, music and other digital content they produce — and struggle to limit access to paying customers. They’re also challenged to increase monetization and promotional opportunities from extra content like movie outtakes.

73%

 ...of surveyed Media &      Enertainment  executives see partnering with technology providers as “somewhat” to “very important” for developing and delivering real and relevant solutions to the industry to Enforcing accountability in media

30%

...of a survey of Media and Entertainment executives say they believe blockchain could support their enterprise strategies by reducing transaction costs through elimination of intermediaries

TRANSACTION TRANSPARENCY

With blockchain, content owners can embed user constraints for content access, reinforcing authentication and enabling monetization of digital content. This can help content producers transform additional footage into promotional and long-tail monetization opportunities while improving tracking and transparency of royalties and residuals. A universal blockchain ledger can help make traditional multi-stakeholder distribution networks obsolete.

FINANCE ANY FILM PROJECT 
WITH TOKENIZATION

The tokenization of assets refers to the process of issuing a blockchain token that digitally represents a real tradable asset in many ways similar to the traditional process of securitization, with a modern twist.

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Film releases can reach a global audience with the rise of digital distribution models.
A smart contract on a Blockchain can register and enforce distribution and release agreements between producers and distribution partners. Smart contracts can also apportion distribution rights with contract tokens and business rules.

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